I recently exchnged emails with one of my manufacturing organizations that I am a member of. The webmaster is out with an illness and someone is filling in in the interim.
The exchange went like this:
Hello Mark – Wow – impressive – Thanks for stepping in to do the web changes in the interim. My listing looks much better.
About my “Anchor Text” request. Anchor text simply means that the “visible” text highlighted and underlined in blue is something different than the actual URL address of the link. On my full description page notice that the link to my website highlighted and underlined in blue is the actual web address www.oceanfabricators.com I want the link to go to the same place (my website), but the visible text will read “Houston Metal Fabrication”. The is very valuable for Google ranking – as Google puts a heavy weight on anchor text for keywords and I want my website to show up high for metal fabrication in Houston. Overall, this would be a valuable service for all members – to ask them what keyword or keyword “Phrase” they would like you to focus on.
I am not sure how you make changes to your website, but if you are able to place the HTML code in – it needs to look like the following (you can copy and paste this code into the proper area).
It’s the nature of the beast. Because of my internet marketing, most family members rely on me for IT issues (and I hate IT). That’s the whole reason I wrote the book – taking the technical jargon out!
Anyhow, on a recent family trip I had the following conversation:
Hi Lydia. It was so nice to finally meet you and Rodger. Sorry we did not have more time to go through iPad stuff. Here is the link to the page where I have computer tips. Click on “Three Simple Tips to Speed Up Windows XP. http://get-top-ranking-on-search-engines.com/computer-tools-tips-tricks/
If your computer is not faster after dong this, look at any unnecessary programs and delete them, by going to Start –> Control Panel –> Add / Remove Programs (make double sure the program is not important – if in doubt – leave it. I usually have to Google the program name to find out what it is. I almost deleted a necessary Microsoft program once, because I did not recognize it. Continue reading Computer and iPad Tips
Our Google class was sold out once again – Sorry to the folks who couldn’t get in. Maybe we should increase the venue?
Thanks for all the fantastic questions and interaction – Student participation make these work!
Feedback is always welcome – Let’s start the two way conversations – please click on “comment” below to start a discussion.
As discussed in class – Let’s “Like” each other on Facebook and support local Austin business. I’ll like yours once you like mine, hopefully others will come here too….Please follow the link below to my book ”Page” go ahead and “Like” it, then post a comment with a link to your “Page” Hint: – Just copy and paste the link from your internet browser address bar when you are on your own Facebook “page” and then paste it in the comment section on my Facebook page so we can all click on it – Please be sure to scroll through everyone’s comment on my page so we’re sure to go to each other’s pages and ”Like” each other. It’s a beautiful thing : )
(Hint: Follow the link form other students’s post to their “page” and like it, don’t just “like” their comment in my post on my page, that only “Likes” their comment – not their page.)
We talked about the importance of setting up a proper keyword rich URL / username and title – See this link for Facebook User Name Guidelines and other FAQ: http://www.facebook.com/help/?page=900
See this link to set up your Business / Product “Page”:
Here are the slides from the class – They are in PDF format which can be viewed with the free Adobe Acrobat reader (installed on most computers). Once you open this link in your internet browser, you can save the PDF (file - ”save as” in your browser) to a folder in your computer for future reference:
Google is using a new method to “Qualify” a backlink. Since so many Black Hats have overused backlnks (ask JC Penny) Google is using Google + as another way to verify the relevance, authorship and qualify the link.
If you want your authorship information to appear in search results for the content you create, you’ll need a Google+ Profile with a good, recognizable headshot as your profile photo. Then, verify authorship of your content by associating it with your profile using either of the methods below. Google doesn’t guarantee to show author information in Google Web Search or Google News results.
Don’t have an email address on the same domain as your content? Follow the instructions listed in Option 2 below.
Check that you have a email address (for example, levy@wired.com) on the same domain as your content (wired.com).
Make sure that each article or post you publish on that domain has a clear byline identifying you as the author (for example, “By Steven Levy” or “Author: Steven Levy”).
Visit the Authorship page and submit your email address to Google. No matter how many articles or posts you publish on this domain, you only need to do this process once. Your email will appear in the Contributor to section of your Google+ profile. If you want to keep your email private, change the visibility of your link.
A recent client asks about the number of keywords you should put in your URL. As mentioned in our keyword chapter, if you don’t already have an established website domain address, consider launching one with keywords in the URL. ( www.get-top-ranking-on-search-engines.com is a perfect example)
Hi Julie. Thanks for the update. To your question: ”Is there a point when too many words in the domain name is detrimental?” Yes there is from the standpoint of which keywords you are focusing on. If your keyword research is showing that the majority of folks are searching on all five of the words you have (correctly) separated with hyphens, then it’s OK. If only two or three of those keywords are getting high search results, then the rest of them will dilute the value of the two or three most important. I hope that helps. The new book is about done!
(4/25/2012) Google: Make Sure Your Customers Can Find You! provides hands-on, step-by-step instructions for getting websites found through high ranking on Google and other search engines. Using real world examples, local author Greg Bright will present Search Engine Optimization (SEO) using non-technical, layman’s terms -from one small business owner to another. SEO is all about getting high ranking in the natural search results, and it is free. This class is taught by a University of Texas Adjunct Instructor and counts toward the 6 course requirement needed to earn your Small Business Success Skills Certification.
Time: 9:00 AM - 12:00 PM Location: 201 East 2nd Street, Austin, TX 78701 Fee: $35 includes light breakfast For Information: 512-974-7800 To Register: 512-974-7800
2012 AT&T Houston Yellow Pages - at 1.5" = 1/4 of its old size
Monday April, 9 2012 – #1 AT&T dumps Yellow Pages division for $950 million. Following in the footsteps of its closest rival #2 Verizon, who dumped theirs years ago. I guess they are finally admitting that usage numbers are down – way down….ya think?
Wells Fargo now allows money transfers using email and mobile phone numbers. It’s limited to other Wells Fargo customers and Bank of America customers, but they say they will be adding more banks soon.
More signs that mobile is here to stay. According to a survey by Fiserv, mobile banking is everywhere. More than 25% of U.S. households use mobile banking via text messaging, mobile browsers and downloadable apps.
Once you have your old page pulled up. (Be absolutely sure this is the page you want to delete) Click on “Admin Panel” button located near the top right area (Only if the Admin Panel is not already showing at the top portion – above your large cover image). Then you can click on the down arrow at “Manage Page”. On the drop down list after hitting the down arrow, you click on “Edit Page”. On the next page that shows up, you will see a list of options on the left hand side bar and “Manage Permissions” should already be highlighted. At the bottom middle area of that same web page, you should see a “Delete Page” option to check.
